AWAI 2016 FastTrack to Copywriting Success Home Study Program – AWAI

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$995   $70 – AWAI 2016 FastTrack to Copywriting Success Home Study Program – AWAI

You Can Still Experience October’s FastTrack to Copywriting Success Bootcamp…

  • Hear all the top-notch speaker presentations, each one jam-packed with practical tips to supercharge your success…
  • Sit in on niche-specific “insiders” sessions reviewing the most lucrative markets hiring copywriters right now…
  • Access dozens of spec challenge and direct-hire opportunities with major marketers hungry for fresh AWAI-trained talent…

Plus, Get Our Exclusive “Best of Bootcamp” Collection… ABSOLUTELY FREE!

Dear Reader,

I’ve got great news… and I’ve been patiently waiting to share it with you for more than two weeks now!

But now that all the details are finally finished, I’m happy to say I can share with you proven copy tips and techniques used by “A-list” copywriters who have made millions for their clients.

And I don’t mean a small handful of tips like just two or three… I’m talking about HUNDREDS of supercharged strategies that can catapult your copywriting career faster by the time this year comes to an end.

What’s more, you’ll also have the opportunity to submit writing samples to ready-to-hire clients looking to scoop up the newest copywriting protégés.

How’s all this possible?

Five words: FastTrack to Copywriting Success Bootcamp.

If you weren’t able to attend Bootcamp in person, you missed an event many of the 400+ attendees called the “BEST Bootcamp ever.”

Some, like Becky Stark Tumidolsky and Patricia Moyer, have already used their Bootcamp lessons to land new clients. Patricia used advice from Joshua Boswell to connect with a new agency via LinkedIn, while Becky used tactics from Ilise Benun’s pricing session to negotiate a deal with a new client for TWICE what she had originally planned to charge.

Now, if you know anything about Rebecca and me… you know we want to do everything in our power to ensure all AWAI members get every chance possible to succeed.

It’s something we pride ourselves on. Nothing pleases us more than to see our members living a writer’s life that’s rich in freedom, money, and time for the things that are important.

That’s why I’m writing to you today.

We know there are quite a few people in our world who wanted to attend Bootcamp, but just couldn’t make it happen. If that’s you, here’s my great news…

Your “Second Chance” For a Life-Changing Bootcamp Experience is Here

Right now, you can experience the career-boosting benefits of Bootcamp at home, on your own schedule.

We call it “Bootcamp on Demand” and it’s our way to give you every presentation, every tip, every secret, and every selling strategy revealed at the FastTrack to Copywriting Success Bootcamp — including all the relevant handouts, guides, examples, and backup material.

Plus, Bootcamp on Demand includes access to the spec challenge writing opportunities from Job Fair — and I’ll tell you more about those in just a moment…

But first, I have to let you know that this thing sells like crazy each and every year we offer it. So it’s going to be important you act quickly.

A Perennial Favorite

Bootcamp on Demand has a huge fan club.

AWAI members — and especially our overseas members — tell us it’s perfect because it gives them all the benefits of being at a FastTrack to Copywriting Success Bootcamp and Job Fair without the stress, hassle, and expense of traveling.

You’re able to hear all the latest copy secrets and direct insights into what’s working in today’s direct-mail market while preserving precious vacation days and limiting disruptions to your work schedule.

And if you’re a “solitary” writer who doesn’t like crowds but still wants everything Bootcamp has to offer up-and-coming writers… then Bootcamp on Demand is the ideal way to host your own private copywriting event from the comfort of home. (Plus, this year, you’ll want to pay special attention to Marcia Yudkin’s session on self-marketing for introverts — in-person attendees raved about how wonderful it was to hear marketing advice from someone who truly understood the introvert’s dilemma.)

Even people who go to Bootcamp end up getting Bootcamp on Demand. Why?

For two very important reasons…

One, Bootcamp on Demand functions as a continually available working reference guide. Any time they have a question, come across a problem, or can’t remember exactly what each presenter said, they can simply log into their Bootcamp on Demand and find the answer.

And second, there’s so much going on each day at Bootcamp, it’s impossible to see and absorb everything that’s taking place!

But… Bootcamp on Demand saves the day…

Knowing you have a complete recording of each and every workshop, presentation, and panel discussion to “fall back on” — complete with presenter slides, examples, and handouts — means you can relax while you’re listening to the presentations.

Your mind is better able to absorb the information because you’re not panicking, worrying “If I don’t get this now, I’ll forget it…”

You don’t have to remember everything at once, because Bootcamp on Demand includes every accompanying resource people at Bootcamp get with every presentation — and those resources will always be there for you. With just one click of your mouse, you have 24/7 access to all the materials and presentations.

This is really helpful when you’re working on a project and you think, “Hey, didn’t Carline Anglade-Cole have a guide for creating the perfect theme that would get me unstuck?” or “Wait — what’s the third element of great copy Clayton Makepeace said I needed to beat the control here?”… just go to your Bootcamp On Demand and all the answers are there.

Do you see what I’m saying?

Bootcamp on Demand is your constant companion… a wealth of information you can go to time-after-time, whenever you need it.

And because the entire Program is available anytime, anywhere online, there are no big books to lug around. No pages to search through. Nothing to misplace. Just turn on your computer, point, click, and hear and see any presentation.

In fact, a lot of people who buy the Program tell us Bootcamp on Demand is actually better than being there.

In a lot of ways, they’re absolutely right!

You have access to all the information that comes out of those 3½ action-packed days… whenever you need it.

You get all the materials from every presentation… and this year, we brought an incredible lineup of copy superstars to the stage.

Here’s who was there, and what they shared in their sessions:

  • Why you must use the power of persuasion before you write a single word.
  • Why your 17th draft is your best writing.
  • What you must do the first thing every morning.
  • How “uni-tasking” makes your writing stand out.
  • And six more power-packed copywriting tips.

For example, she explains:

  • What to do when your due date… (DEADLINE) arrives.
  • How her first child showed her how to overcome this #1 objection from prospects!
  • How Drama Queen Kid #2 set the stage for many of her blockbuster controls.
  • What she learned from her third child — AVOID this “kiss of death” in your copy!
  • Child #4 provided GREAT tips of HOW to make your prospect feel like a winner.
  • What did the greatest copywriters of all time understand (and master) that you can apply to everything you write?
  • What needs to be in every sales letter you send regardless of the medium?
  • How do you make sure your testing is always dependable and leads to numbers you can take to the bank?
  • Discover the secrets of how to truly “become your prospect.”
  • The Disney movie email secret for making people only want to buy from you… even if you don’t have the “best” product or service.
  • A 100% newbie-friendly way to write emails that are like catnip to clients hiring copywriters.
  • How to use emails to milk money from your customer’s misery and have them LOVE you for it.
  • Discover the growing abundance of opportunities for freelancers.
  • Find your point of greatest value within the crowd.
  • Craft a message that makes your value sing… and stick.
  • Why so much mainstream marketing advice is damaging for introverts.
  • Real-life examples of powerful (and sometimes surprising) client-attracting strategies that suit quiet, unaggressive types.
  • Inspiration for resolving to accept, rather than fight, your personality, preferences, and values.
  • How to find, quote, and land the types of projects you want.
  • What to say (and never say) when someone asks, “What do you charge?”
  • How anyone can discover a great niche industry that’s perfect for them.
  • How to find clarity if you’re stuck between several niches or you simply can’t decide.
  • Discover how to “steal smart” and get results from proven direct mail winners.
  • Dazzle your customers with new ideas gleaned from studying thousands of direct mail and email campaigns.
  • Determine how to keep your copy fresh by seeing what works in direct mail and email today.
  • Find out about the fastest-growing opportunity in B2B writing.
  • Learn about the highest-paying projects — and how to land them.
  • Earn six-figures, consistently, without writing a word of “sales copy.”
  • Or if you like sales copy, combine that with B2B content writing to double your income.
  • How to find, manage, and maximize compensation from your client.
  • Learn how to open doors to more and better clients.
  • And what he called “Five Gold Keys” that beginners or seasoned pros can use to ensure continued success in their writing career.

As I said, it’s an incredible lineup. And every word of these sessions is available for viewing as often as you want, now and in the future.

And that’s not all…

Bring Job Fair to Your Home

Bootcamp on Demand even comes with a special link to our “Job Fair” page where you get to see information from marketers in search of their next up-and-coming copywriters.

There are more than TWENTY marketers still looking to hire writing talent right now. They include major names like Beachbody, Bonner & Partners, NewsMax, International Living, The Healthy Back Institute, and Weiss Research.

Their deadlines for spec submissions extend through December — and some even have an open, ongoing call out for fresh writers with AWAI credentials.

Connect with even ONE of these marketers in a major way, and you could be snapped up for the rest of your career. These are companies who understand the value of great copy and don’t hesitate to pay top fees for good work.

You also don’t need to be nervous about submitting copy to a Job Fair marketer. Why not?

Your AWAI copywriting skills are exactly what they want. These marketers have come to Bootcamp specifically to hire writers like you.

Plus, we’re going to tell you what marketers want you to know to succeed. As part of your Bootcamp on Demand, you’ll receive access to a panel discussion where top marketers at Bootcamp revealed what they look for when hiring a writer at the beginner, intermediate, and “A-list” level.

The panel discussion — hosted by Rebecca — included Brian Kurtz of Titans Marketing, Helen Buttery from Sears Wellness Group, Wayne Ellis of Eagle Financial Group, Lori Allen from Great Escape Publishing, and AWAI’s own Copy Chief, Sandy Franks.

The full discussion is yours as a part of Bootcamp on Demand.

Now don’t get me wrong…

As wonderful as these recordings and follow-up sessions are, if you can ever make it to Bootcamp and the Job Fair in Delray Beach, please do it. It’s an experience you’ll never forget — a great place to meet and mingle, plug into the energy of experts and peers, and get a real feel for the industry.

We Understand It’s Not Always Easy

Yet we fully understand it’s not a simple undertaking to attend Bootcamp in real time.

If you choose to join us in person, with a day of travel on either side, it’s five days out of your schedule.

And although we think it’s one of the best networking/instructional/informational career-boosting values you’ll ever see, it does cost money — over and above the regular $2,495 three-day admission price to be there this year.

Here’s a rough idea of what you could expect to pay, short of pitching a tent on the beach or sleeping in your van.

Of course, there are plenty of Bootcamp attendees who will tell you $3,700-$4,200 is a bargain, considering the impact it can have on your writing and career… and especially if your Bootcamp experience ends up bagging you fees from one (or more) of the Spec Assignments you take on there. (I can’t tell you how many of our most successful members launched their careers by taking something they learned at Bootcamp and applying it to a Spec Assignment!)

Attend virtually — something we offered for the first time this past year — and you will save on travel costs. Yet the virtual experience carried a $1,995 participation fee, and to make the most of the interactive live-streaming experience, you still needed to take the full 3½ days of Bootcamp completely off. That’s not always possible, even if you’re already a working freelance copywriter.

Less challenging — both financially and time-wise — is Bootcamp on Demand.

At the regular price of just $995, the 2016 edition of Bootcamp on Demand is a fraction of the cost of in-person or virtual attendance.

You get recordings of every presentation, all the guarded secrets from all the speakers, all the support material (including handouts, “cheat sheets,” examples, and more), access to every pre-event and post-event webinar, PLUS access to dozens of Spec Assignments offered by Job Fair marketers.

$995   $70 – AWAI 2016 FastTrack to Copywriting Success Home Study Program – AWAI


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